Who are my Champions? Are my New Customers progressing and growing in value?
Customer Segmentation is key to any customer marketing strategy, but trying to uncover key segments from mountains of data is like finding a needle in a haystack.
SegLogic identifies actionable differences in customer behavior and divides your audience into distinct groups. Saving you time and effort.
- Turn Prospects into New Customers
- Convert New Customers into Promising Customers
- Retain Promising Customers and move them to either Loyalists or Big Spenders
- Retain Loyalists and Big Spenders while nurturing them into Champions
- Re-engage Drifting Customers
- Recover Churn Risk Customers
- Win back Lost Customers